2024 Race Beneficiary: The Kindness Campaign

Established in 2015, The Kindness Campaign® (TKC) is a national nonprofit organization that provides accessible emotional health curriculum and programs to children and adults, at school and at home. Using the power of creative expression, TKC is on a mission to catalyze positive change in schools and communities, through art-infused workshops, lessons, and activations. All offerings, including KindMusic™, KindArt, Enoughie’s Magic Mirror®, Kind Campus, and more flow from TKC’s core pillars: self-image, emotional awareness, empathy, and community. To date, the organization has served 239,179+ children, with a special focus on central Texas youth. Participants consistently report increased emotional resilience, elevated campus cultures, and better student outcomes as a result of TKC’s interventions and programming. Learn more at tkckindness.org.